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Tatum, Charles. "Lágrimas, risas y amor: Mexico’s most popular romance comic book." Journal of Popular Culture 14. (1980): 413–23. 
Added by: joachim (7/20/09, 1:30 AM)   Last edited by: joachim (4/6/13, 9:54 AM)
Resource type: Journal Article
Language: en: English
Peer reviewed
DOI: 10.1111/j.0022-3840.1980.1403_413.x
BibTeX citation key: Tatum1980
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Categories: General
Keywords: "Lágrimas risas y amor", Latin America, Mexico, Romance comics
Creators: Tatum
Collection: Journal of Popular Culture
Views: 37/800
Romance comic books, strips, and magazines enjoy immense popularity in the United States. The same is true in Mexico where Lágrimas, risas y amor, the country’s most popular romance comic book, sells between 1.2 and 1.5 million copies per week. In his study, Charles Tatum discusses some of the publication’s most important aspects including its creators, readership, circulation, and basic plot and character types and settings. He finds that, as in other popular genres, Lágrimas can be reduced to basic narrative formulas which, although they are repetitive, are presented in an interesting fashion and with sufficient variety to continue to attract large numbers of readers. In a comparative section, Tatum observes that this Mexican romance comic book closely resembles its American counterpart in terms of its implicit values and attitudes. Lágrimas is both politically and socially conservative, mute regarding politics and tending to reinforce dominant values towards sex roles, the family and marriage.
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