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Fast, Karin and Henrik Örnebring. "Transmedia world-building: the shadow (1931–present) and transformers (1984–present)." International Journal of Cultural Studies 20. (2017): 636–52. 
Added by: joachim (4/15/21, 2:31 PM)   
Resource type: Journal Article
Language: de: Deutsch
Peer reviewed
DOI: 10.1177/1367877915605887
BibTeX citation key: Fast2017
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Categories: General
Keywords: "The Shadow", "Transformers", Adaptation, Film, Intermediality, Literature
Creators: Fast, Örnebring
Collection: International Journal of Cultural Studies
Views: 11/260
The study of transmedia storytelling has in recent years turned towards a more historicized understanding of its object of study, and also shifted to a wider perspective on narrative and narrative elements, focusing more on the transmediality of story-worlds and world-building rather than just narratives (‘plots’) in the stricter sense. This article combines these interrelated perspectival shifts in an analysis of story-worlds/world-building in two transmedia franchises: The Shadow (1931–present) and Transformers (1984–present), with a focus on the mechanics and processes of world-building in relation to transmedial change (i.e. how world elements are transformed over time as well as when story-worlds move across media platforms).
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