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Danesi, Marcel. Popular Culture: Introductory Perspectives. 3rd ed. Lanham [etc.]: Rowman & Littlefield, 2015. Added by: joachim (6/27/16, 1:18 PM) Last edited by: joachim (6/27/16, 1:29 PM) |
Resource type: Book Language: en: English ID no. (ISBN etc.): 978-1-4422-4216-6 BibTeX citation key: Danesi2015 Email resource to friend View all bibliographic details |
Categories: General Keywords: Introduction, Popular culture Creators: Danesi Publisher: Rowman & Littlefield (Lanham [etc.]) |
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Abstract |
Pop culture surrounds us. Its products are the movies we watch, the music we listen to, and the books we read; they are on our televisions, phones, and computers. We are its fickle friend, loving to hate it and hating to love it. But what, exactly, is it? Popular Culture: Introductory Perspectivestackles that question by exploring our human desire for meaning and the ways that popular culture embodies meaning. In this core text, Marcel Danesi delves into the social structures that have led to the emergence and spread of pop culture, showing how it validates our common experiences and offering a variety of perspectives on its many modes of delivery into our everyday lives. The third edition features two new chapters: one on the commercial context of pop culture, and another explicitly considering digital culture. New exercises and discussion prompts serve to deepen understanding, while updated examples connect with the current generation of students. Table of Contents Preface (ix) 1. What Is Pop Culture? (1) 2. Explaining Pop Culture (35) 3. The Business of Pop Culture (69) 4. Popular Print Culture (95) 5. Radio Culture (125) 6. Pop Music (145) 7. Cinema and Video (171) 8. Television (201) 9. Advertising and Branding (227) 10. Pop Language (247) 11. Online Pop Culture (263) 12. Forever Pop (279) Exercises and Discussion (291) |