BOBC |
Resource type: Book Chapter Language: en: English DOI: 10.4324/9780429274244-42 BibTeX citation key: Podraza2021 Email resource to friend View all bibliographic details |
Categories: General Keywords: "Raw", Materiality, Mouly. Françoise, Production, Spiegelman. Art, USA Creators: Lanzendörfer, Podraza Publisher: Routledge (London, New York) Collection: The Routledge Companion to the British and North American Literary Magazine |
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Attachments | URLs https://www.academ ... 8502/RAW_materials |
Abstract |
RAW was a “graphix magazine” born on Françoise Mouly’s press, and its meticulous design and production helped to carry comics from an ephemeral life in the margins of culture to the widely influential and enduring pages of The New Yorker. The success and influence of RAW can be attributed in large measure to its unique materiality. RAW is exemplary of the ways that an editor or creators deliberate and sustained attention to materiality can facilitate radical changes across media and their communities. Mouly’s dedication to design and production was highly unusual for comics, but the experimentation featured in RAW is well-aligned with contemporaneous literary magazines. More than simply repackaging contents, the editors of all three magazines were altering ways of thinking. While the distance between the two magazines may seem vast, Mouly has shaped The New Yorker with knowledge and experience informed by RAW.
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