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Yockey, Matt. "Wonder Woman for a day: Affect, agency, and Amazons." Transformative Works and Cultures 10 2012. Accessed 2 May. 2013. <http://journal.transfor ... wc/article/view/318/291>. 
Added by: joachim (02/05/2013, 15:22)   
Resource type: Web Article
Language: en: English
Peer reviewed
DOI: 10.3983/twc.2012.0318
BibTeX citation key: Yockey2012
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Categories: General
Keywords: "Wonder Woman", Fandom, Gender, Superhero, USA
Creators: Yockey
Collection: Transformative Works and Cultures
Views: 15/541
Attachments   URLs   http://journal.tra ... ticle/view/318/291
Abstract
In this paper, I consider the ways in which the feminist utopian ethos of Wonder Woman, as defined by her creator, William Marston, has been used to actualize real-life social change. Specifically, I examine fan Andy Mangels’s creation of Wonder Woman Day, a charity event held annually at a Portland, Oregon, comic book store to raise funds for local domestic violence programs. I look at how an affective bond with Wonder Woman informs and guides an affective attachment to one’s local and national communities, actualizing the utopian promise of self, commodity icon, and America. These utopian iterations are primarily defined by a celebration of pluralism, and thus Wonder Woman is used to validate the inherent pluralism of the self in relation to society, an empowering strategy for all consumer-citizens.
  
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