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Scolari, Carlos: "Don Quixote of La Mancha. Transmedia Storytelling in the Grey Zone." In: International Journal of Communication 8 (2014), S. 2382–2405, <http://ijoc.org/index.php/ijoc/article/view/2576>. 
Added by: joachim (2017-09-07 13:11)   Last edited by: joachim (2017-09-07 13:12)
Resource type: Web Article
Languages: English
Peer reviewed
BibTeX citation key: Scolari2014a
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Categories: General
Keywords: Adaptation, Cervantes. Miguel de, Early forms of comics, Literature, Spain (country)
Creators: Scolari
Collection: International Journal of Communication
Views: 6/229
Attachments   URLs   http://ijoc.org/in ... /article/view/2576
Abstract
Transmedia storytelling is one of the most interesting phenomena emerging from the contemporary media ecology. In this article, the focus moves from contemporary transmedia productions to a literary classic: The Ingenious Gentleman Don Quixote of La Mancha, written by Miguel de Cervantes from 1605–1615). Inspired by the conceptions of Henry Jenkins and Jesús Martín-Barbero, this article first reflects on the relationships between participatory culture, the media industry, and popular cultures; second, the article analyses from a narratological perspective a corpus of productions published between the 19th and 20th centuries in Spain that expanded the narrative universe of Cervantes’ masterpiece. The research specifically focuses on the auques, a series of peripheral graphic productions situated in a grey zone between Cervantes’ official narrative (the canon) and user-generated content (the fandom).
  
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