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Bourdaa, Mélanie: "‘Following the Pattern’. The Creation of an Encyclopaedic Universe with Transmedia Storytelling." In: Adaptation 6.2 (2013), S. 202–214. 
Added by: joachim (26 Jun 2014 10:58:30 Europe/Berlin)   Last edited by: Deleted user (23 Oct 2017 14:17:25 Europe/Berlin)
Resource type: Journal Article
Languages: englisch
Peer reviewed
DOI: 10.1093/adaptation/apt009
BibTeX citation key: Bourdaa2013
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Categories: General
Keywords: "Beyond the Fringe", Fankultur, Intermedialität, Narratologie, Serialität, TV, USA
Creators: Bourdaa
Collection: Adaptation
Views: 6/242
Views index: 1%
Popularity index: 0.25%
In a television (TV) environment in mutations, producers create narrative strategies in order to engage viewers in their story arcs. One of those strategies is coined Transmedia Storytelling by Henry Jenkins. The aim is to provide a story world scattered on multiple media platforms, each piece offering an entry into the universe. This article deals with the notion of transmedia storytelling, how it is produced and how fans engage in this production strategy. Taking the American TV show Fringe as a case study, I will explain the production and reception of the mechanics of this narrative strategy.
Added by: joachim  Last edited by: joachim
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